BUILDING YOUR BRAND
Your brand is a combination of your personality and reputation as a business owner. It attracts or repels the people who are right for you. In this session, I talk about creating an intentional brand that reflects the business you hope to create. I'll share tips on determining your overall vision for your brand and reputation as well as how to communicate said brand to your clients, potential clients and creative partners. In addition, I talk about the evolution of your brand and how delivering consistently works to solidify your brand and reputation within the wedding industry.
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UNDERSTANDING THE RELATIONSHIP BETWEEN YOUR BRAND AND YOUR REPUTATION
TRANSLATING YOUR STRENGTHS AND PASSIONS INTO ONE COHESIVE MESSAGE
DEVELOPING AND ADJUSTING YOUR BRAND AND YOUR COMPANY EVOLVES
RELATING YOUR BRAND TO YOUR PERSONAL RELATIONSHIPS AND INTERACTIONS
CREATING APPROPRIATE MESSAGES AND CONNECTIONS TO SUPPORT YOUR BRAND
SUPPORT TOOL INCLUDES AN EXPLORATORY WORKSHEET TO ASSIST IN ENVISIONING YOUR IDEAL BRAND IMAGE AND THE STRATEGIES TO SOLIDIFY THAT BRAND
RUN TIME // 20:39 MINUTES
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